Betsy co-founded North Line Partners with the intention of doing executive search differently than the large, traditional firms. She takes a hands-on approach with every one of her clients - diving deep into their business, and solving complex problems.
With more than 20 years of experience in executive search, Betsy has expertise in retail and consumer markets, with a particular focus serving clients who go to market through multiple/alternative distribution channels including direct selling and eCommerce. Her expertise also includes in-depth experience within health and wellness, food, apparel, nutrition and personal care. She has successfully completed senior level general management, merchandising and marketing searches for: KIND Snacks, Omaha Steaks, YoCrunch, Plum Organics, See's Candies, Neways, StriVectin, ViSalus Sciences, Revolution Foods, Amway, QVC, True Value, Carhartt, Jockey, Isagenix and The Pampered Chef. Betsy also has expertise serving private equity clients as well as family-owned companies. Since founding North Line Partners, she has successfully recruited many CEOs and CMOs for portfolio companies of Catterton Partners, Z Capital, Berkshire Hathaway, Simon Equity/San Francisco Equity Partners and ExploraMed.
Prior to North Line Partners, Betsy was a Partner at Heidrick & Struggles in the firm's Global Consumer Markets Practice serving Consumer and Retail clients. She began her search career with another large recruiting firm, first as an Associate and then advancing to Client Partner. Her earlier background includes R.H. Macy's Executive Training Program; Account Management at Tommy Hilfiger; and Operations and Merchandising at Neiman Marcus.
Betsy graduated from Hamilton College in Clinton, New York, with a Bachelor of Arts degree. Betsy and her husband, Jon, have two children and live in Chicago's northern suburbs.